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We’ve been transforming hair for 10 years—and we couldn’t have done it without YOU💜 Shop the color systems trusted by millions since 2015.

The Ultimate Hair Wash Duo. A Shampoo and Conditioner system designed to defend vibrancy, promote healthy hair growth, and boost scalp health. Shop now!

THE GLOSS IS BACK (AGAIN) ✨ Sold out twice. Viral on TikTok. Back for a third drop — while it lasts. Shop now!

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Black Velvet Color Depositing Treatment Mask

Black Velvet Color Depositing Treatment Mask

$32.00

Cherry Chestnut Color Depositing Treatment Mask

Cherry Chestnut Color Depositing Treatment Mask

$32.00

Black Velvet Color Depositing Daily Conditioner

Black Velvet Color Depositing Daily Conditioner

4.5oz

$13.50

Cosmic Cobalt Color Depositing Daily Conditioner

Cosmic Cobalt Color Depositing Daily Conditioner

4.5oz

$13.50

Cosmic Cobalt Color Depositing Treatment Mask

Cosmic Cobalt Color Depositing Treatment Mask

$32.00

Espresso Brown Color Depositing Daily Conditioner

Espresso Brown Color Depositing Daily Conditioner

4.5oz

$13.50

Espresso Brown Color Depositing Treatment Mask

Espresso Brown Color Depositing Treatment Mask

$32.00

Emerald Envy Color Depositing Treatment Mask

Emerald Envy Color Depositing Treatment Mask

8oz

$32.00

Dyeing Deals

Your color, on a deal. Discover limited-time offers on your favorite glosses, masks, and conditioners—because bold color and big savings should go hand-in-hand.
Save on vegan, color-depositing haircare with limited-time deals on top shades before they sell out.

Black hair dye brush with Overtone branding on a white background
 
Black hair dye brush with Overtone branding on a white background
person with pastel pink hair applying pink hair color with black application brush
38% OFF

Hair Color Brush

$5.00 - $5.00 USD $8.00
4.6
Rated 4.6 out of 5 stars
123 Reviews
 
 50% OFF

Overtone Color Mixing Bowl

$6.00 - $6.00 USD $12.00
4.0
Rated 4.0 out of 5 stars
4 Reviews
 
 43% OFF

Scalp Massager

$8.00 - $8.00 USD $14.00
4.7
Rated 4.7 out of 5 stars
111 Reviews
 
 38% OFF

Wet+Dry Brush

$10.00 - $10.00 USD $16.00
4.7
Rated 4.7 out of 5 stars
7 Reviews
 
 42% OFF

Reusable Stain Remover Pads - 5pk

$7.00 - $7.00 USD $12.00
5.0
Rated 5.0 out of 5 stars
1 Review
 
 44% OFF

Reusable Shower Cap

$10.00 - $10.00 USD $18.00
5.0
Rated 5.0 out of 5 stars
1 Review
 
person with pastel pink hair using black crocodile hair clip
17% OFF

Crocodile Hair Sectioning Clips

$10.00 - $10.00 USD $12.00
4.8
Rated 4.8 out of 5 stars
40 Reviews
 
 17% OFF

The Bleach 30 Volume Hair Lightening System

$20.00 - $20.00 USD $24.00
4.5
Rated 4.5 out of 5 stars
87 Reviews
 
 new

The Color Wink: 2-In-1 Lash and Brow Makeup - Violet

$12.00 - $12.00 USD $14.50
4.7
Rated 4.7 out of 5 stars
23 Reviews
6 colors
Vibrant Purple Coloring Conditioner
Vibrant Purple Coloring Conditioner
31% OFF

Vibrant Purple Coloring Conditioner

From $9.00 - $22.00 USD $13.00
4.0
Rated 4.0 out of 5 stars
237 Reviews
 
person with violet purple hair color dip dye on pre-lightened locs
30% OFF

Vibrant Purple Healthy Color Duo

$33.00 - $33.00 USD $47.00
4.1
Rated 4.1 out of 5 stars
120 Reviews
Vibrant Purple Daily Conditioner
28% OFF

Vibrant Purple Daily Conditioner

$13.00 - $13.00 USD $18.00
4.3
Rated 4.3 out of 5 stars
70 Reviews
 
 31% OFF

Purple Toning Conditioner

$18.00 - $18.00 USD $26.00
3.7
Rated 3.7 out of 5 stars
180 Reviews
 
 new

The Color Wink: 2-In-1 Lash and Brow Makeup - Poppy

$12.00 - $12.00 USD $14.50
4.7
Rated 4.7 out of 5 stars
23 Reviews
6 colors
Orange for Brown Hair Coloring Conditioner
31% OFF

Orange for Brown Hair Coloring Conditioner

$9.00 - $9.00 USD $13.00
3.6
Rated 3.6 out of 5 stars
129 Reviews
Orange for Brown Hair Daily Conditioner
person with deep orange hair color for brown on highlighted coily hair
28% OFF

Orange for Brown Hair Daily Conditioner

$13.00 - $13.00 USD $18.00
3.6
Rated 3.6 out of 5 stars
129 Reviews
The Remedy Sample Size (2 oz)
Overtone hair mask jar on a white background
Overtone beige cream swatch on a white background
27% OFF

The Remedy Sample Size (2 oz)

$8.00 - $8.00 USD $11.00
4.3
Rated 4.3 out of 5 stars
97 Reviews
 
 Sold Out

Extreme Pink Coloring Conditioner

$9.00 - $9.00 USD $13.00
4.5
Rated 4.5 out of 5 stars
157 Reviews
Extreme Pink Daily Conditioner
28% OFF

Extreme Pink Daily Conditioner

$13.00 - $13.00 USD $18.00
4.5
Rated 4.5 out of 5 stars
157 Reviews
 
 40% OFF

The Style Shield Heat Protectant

$12.00 - $12.00 USD $20.00
4.0
Rated 4.0 out of 5 stars
25 Reviews
 
 32% OFF

The Shine Spray

$15.00 - $15.00 USD $22.00
3.8
Rated 3.8 out of 5 stars
24 Reviews
 
 39% OFF

The Reviver Curl Refresh Spray

$14.00 - $14.00 USD $23.00
4.3
Rated 4.3 out of 5 stars
33 Reviews
 
 new

The Color Wink: 2-In-1 Lash and Brow Makeup - Kiwi

$12.00 - $12.00 USD $14.50
4.7
Rated 4.7 out of 5 stars
23 Reviews
6 colors
 
 new

The Color Wink: 2-In-1 Lash and Brow Makeup - Indigo

$12.00 - $12.00 USD $14.50
4.7
Rated 4.7 out of 5 stars
23 Reviews
6 colors
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