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We’ve been transforming hair for 10 years—and we couldn’t have done it without YOU💜 Shop the color systems trusted by millions since 2015.

The Ultimate Hair Wash Duo. A Shampoo and Conditioner system designed to defend vibrancy, promote healthy hair growth, and boost scalp health. Shop now!

THE GLOSS IS BACK (AGAIN) ✨ Sold out twice. Viral on TikTok. Back for a third drop — while it lasts. Shop now!

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Black Velvet Color Depositing Treatment Mask

Black Velvet Color Depositing Treatment Mask

$32.00

Cherry Chestnut Color Depositing Treatment Mask

Cherry Chestnut Color Depositing Treatment Mask

$32.00

Black Velvet Color Depositing Daily Conditioner

Black Velvet Color Depositing Daily Conditioner

4.5oz

$13.50

Cosmic Cobalt Color Depositing Daily Conditioner

Cosmic Cobalt Color Depositing Daily Conditioner

4.5oz

$13.50

Cosmic Cobalt Color Depositing Treatment Mask

Cosmic Cobalt Color Depositing Treatment Mask

$32.00

Espresso Brown Color Depositing Daily Conditioner

Espresso Brown Color Depositing Daily Conditioner

4.5oz

$13.50

Espresso Brown Color Depositing Treatment Mask

Espresso Brown Color Depositing Treatment Mask

$32.00

Emerald Envy Color Depositing Treatment Mask

Emerald Envy Color Depositing Treatment Mask

8oz

$32.00

Extended Black Friday Sale

Vivid Violet Color Depositing Treatment Mask
Vivid Violet Color Depositing Treatment Mask

Vivid Violet Color Depositing Treatment Mask

From $13.00 - $32.00 USD
4.6
Rated 4.6 out of 5 stars
774 Reviews
Chocolate Brown Color Depositing Treatment Masks
Chocolate Brown Color Depositing Treatment Masks
warm brown hair color on person with medium length hair

Chocolate Brown Color Depositing Treatment Masks

From $13.00 - $32.00 USD
3.6
Rated 3.6 out of 5 stars
327 Reviews
Ruby Red Color Depositing Treatment Mask
Ruby Red Color Depositing Treatment Mask
person with extreme red hair color on pre-lightened long hair

Ruby Red Color Depositing Treatment Mask

From $13.00 - $32.00 USD
4.6
Rated 4.6 out of 5 stars
295 Reviews
Raspberry Pink Hair Color Depositing Treatment Mask
Raspberry Pink Hair Color Depositing Treatment Mask

Raspberry Pink Hair Color Depositing Treatment Mask

From $13.00 - $32.00 USD
4.5
Rated 4.5 out of 5 stars
340 Reviews
Raspberry Pink Healthy Color Duo
Raspberry Pink Healthy Color Duo

Raspberry Pink Healthy Color Duo

From $42.50 - $47.00 USD
4.5
Rated 4.5 out of 5 stars
340 Reviews
Raspberry Pink Color Depositing Daily Conditioner
Raspberry Pink Color Depositing Daily Conditioner

Raspberry Pink Color Depositing Daily Conditioner

From $13.50 - $18.00 USD
4.5
Rated 4.5 out of 5 stars
340 Reviews
Orange for Brown Hair Coloring Conditioner
31% OFF

Orange for Brown Hair Coloring Conditioner

$9.00 - $9.00 USD $13.00
3.6
Rated 3.6 out of 5 stars
129 Reviews
Orange for Brown Hair Daily Conditioner
person with deep orange hair color for brown on highlighted coily hair
28% OFF

Orange for Brown Hair Daily Conditioner

$13.00 - $13.00 USD $18.00
3.6
Rated 3.6 out of 5 stars
129 Reviews
Magenta Majesty Color Depositing Treatment Mask
Magenta Majesty Color Depositing Treatment Mask

Magenta Majesty Color Depositing Treatment Mask

From $13.00 - $32.00 USD
4.4
Rated 4.4 out of 5 stars
239 Reviews
Magenta Majesty Healthy Color Duo
Magenta Majesty Healthy Color Duo

Magenta Majesty Healthy Color Duo

From $42.50 - $47.00 USD
4.4
Rated 4.4 out of 5 stars
239 Reviews
Magenta Majesty Color Depositing Daily Conditioner
Magenta Majesty Color Depositing Daily Conditioner

Magenta Majesty Color Depositing Daily Conditioner

From $13.50 - $18.00 USD
4.4
Rated 4.4 out of 5 stars
239 Reviews
Indigo Iris Color Depositing Treatment Mask
Indigo Iris Color Depositing Treatment Mask

Indigo Iris Color Depositing Treatment Mask

From $13.00 - $32.00 USD
3.9
Rated 3.9 out of 5 stars
392 Reviews
Vibrant Purple Coloring Conditioner
Vibrant Purple Coloring Conditioner
31% OFF

Vibrant Purple Coloring Conditioner

From $9.00 - $22.00 USD $13.00
4.0
Rated 4.0 out of 5 stars
237 Reviews
 
person with violet purple hair color dip dye on pre-lightened locs
30% OFF

Vibrant Purple Healthy Color Duo

$33.00 - $33.00 USD $47.00
4.1
Rated 4.1 out of 5 stars
119 Reviews
Vibrant Purple Daily Conditioner
28% OFF

Vibrant Purple Daily Conditioner

$13.00 - $13.00 USD $18.00
4.3
Rated 4.3 out of 5 stars
70 Reviews
Lilac Lotus Color Depositing Treatment Mask
Lilac Lotus Color Depositing Treatment Mask

Lilac Lotus Color Depositing Treatment Mask

From $13.00 - $32.00 USD
3.6
Rated 3.6 out of 5 stars
390 Reviews
 
charcoal gray hair color on person with shoulder, curly length pre-lightened hair
Sold Out

Twilight Titanium Color Depositing Daily Conditioner

$18.00 - $18.00 USD
4.1
Rated 4.1 out of 5 stars
383 Reviews
The Remedy Sample Size (2 oz)
The Remedy Sample Size (2 oz)
27% OFF

The Remedy Sample Size (2 oz)

$8.00 - $8.00 USD $11.00
4.3
Rated 4.3 out of 5 stars
97 Reviews
 
 54% OFF

The Hydrator Moisturizing Shampoo

$12.00 - $12.00 USD $26.00
4.7
Rated 4.7 out of 5 stars
80 Reviews
 
bright purple hair strand and faded purple hair strand
54% OFF

The Fader Shampoo

$12.00 - $12.00 USD $26.00
3.7
Rated 3.7 out of 5 stars
135 Reviews
Golden Rose Color Depositing Daily Conditioner
Golden Rose Color Depositing Daily Conditioner

Golden Rose Color Depositing Daily Conditioner

From $13.50 - $18.00 USD
3.4
Rated 3.4 out of 5 stars
548 Reviews
Desert Rose Color Depositing Treatment Mask
Desert Rose Color Depositing Treatment Mask

Desert Rose Color Depositing Treatment Mask

From $13.00 - $32.00 USD
3.7
Rated 3.7 out of 5 stars
403 Reviews
 

Desert Rose Healthy Color Duo

$47.00 - $47.00 USD
3.7
Rated 3.7 out of 5 stars
403 Reviews
Desert Rose Color Depositing Daily Conditioner

Desert Rose Color Depositing Daily Conditioner

$18.00 - $18.00 USD
3.7
Rated 3.7 out of 5 stars
403 Reviews
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