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Toning Conditioner

Purple Toning Conditioner

3.8
Rated 3.8 out of 5 stars
191 Reviews
$19.50 Regular price $26.00
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At a glance

Certifications
VeganCruelty-free
Product Details

  • Contains: 8 fl. oz. (full size)
  • Perfect For: Toning out yellow undertones on platinum blonde to light brown starting shades, highlights, or balayage 
  • Made With: 100% vegan, cruelty-free formula
  • Effective On: All hair types and curl-friendly
  • Free Of: Ammonias, parabens, and sulfates

Ingredients

Formulated without sulfates, parabens, phthalates, mineral oil, and synthetic color, and fragrance.

INGREDIENTS: Water (Aqua/Eau), Cetearyl Alcohol, Aloe Barbadensis Leaf Juice, Cetyl Alcohol, Stearyl Alcohol, Behentrimonium Chloride, Glycerin, Guar Hydroxypropyltrimonium Chloride, Butyrospermum Parkii (Shea) Butter, Cocos Nucifera (Coconut) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Argania Spinosa (Argan) Kernel Oil, Crambe Abyssinica (Abyssinian) Seed Oil, Mentha Cardiaca (Spearmint) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Benzyl Alcohol, Dehydroacetic Acid, Polysorbate 60, Amodimethicone, Basic Violet 1, Basic Blue 9, Basic Red 46

We do our best to keep our website as up to date as possible. From time to time our formulas may change to improve performance or to meet evolving regulations. Because of this, the ingredient list shown here may differ from the ingredients on the product package you receive. For the most accurate and current information, please refer to the ingredient list on your product packaging.

How to use

After shampooing, apply evenly to wet or damp hair, focusing on areas that need toning. Allow to infuse for 3-5 minutes, then thoroughly rinse your hair and scalp with warm water. For extra toning, leave on for up to 10 minutes.


Free shipping on orders over $55

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Purple Toning Conditioner

$19.50 Regular price $26.00

Styled On Instagram

SEE IT. LOVE IT. TRY IT.

3.8
Rated 3.8 out of 5 stars
Based on 191 reviews
191 reviews
  • BW
    Brittany W.
    Verified Buyer
    Reviewing
    Blue Toning Conditioner
    I recommend this product
    Rated 5 out of 5 stars
    4 minutes ago
    very nice

    I have a hard time with most conditioners because they usually take forever to rinse out and end up making my hair feel greasy, filmy, or weighted down. But this conditioner is surprising light while still feeling very creamy and thick. it rinses out well, smells nice, and doesn't leave my hair feeling gunky or limp. My kids have actually commented on how soft my hair is since I started using this.

  • BB
    Beth B.
    Verified Buyer
    Reviewing
    Purple Toning Conditioner
    I recommend this product
    Pre-Bleached? No
    Starting Shade Light - Dark Gray
    Hair Texture Wavy
    Product Standouts Hydrates , Tone Correction, Easy To Use
    Rated 5 out of 5 stars
    1 month ago
    Purple Toning Conditioner

    This worked great to remove the yellow from my hair. It smells good and my hair was soft after using it. It also doesn’t stain everything purple!

  • KR
    Kris R.
    Verified Buyer
    Reviewing
    Purple Toning Conditioner
    I recommend this product
    Pre-Bleached? Yes
    Starting Shade Medium - Dark Brown
    Rated 5 out of 5 stars
    1 month ago
    Great neutralizer!

    This toner is great for knocking down the brassiness after bleaching my hair.

  • AM
    Amanda M.
    Verified Buyer
    Reviewing
    Blue Toning Conditioner
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Tones well

    Tones well

  • LL
    Lucinda L.
    Verified Buyer
    Reviewing
    Purple Toning Conditioner
    I recommend this product
    Pre-Bleached? Yes
    Starting Shade Medium - Dark Brown
    Hair Texture Wavy
    Product Standouts Easy To Use
    Age 45-54
    Rated 5 out of 5 stars
    3 months ago
    Easy to use purple toning

    Easy to use purple toning on bleached hair.

frequently asked questions

How often should I tone my hair?

For optimal results, we recommend using the Toning Conditioner once a week to maintain your desired tone.

Can I use the Purple Toning Conditioner on colored hair?

Yes, our Toning Conditioners are safe for use on colored hair. However, if you’ve recently colored your hair, it’s always a good idea to patch test a small section first!

Can I use the Purple Toning Conditioner on dark hair?

While the Purple Toning Conditioner is primarily for blonde, silver, or lightened hair, it can be used on darker hair to add a subtle, cool-toned sheen, especially if highlighted. However, the effects may be less noticeable on darker hair.

How long do the toning results last?

Toning results can last for several washes, depending on your hair type and the frequency of use. For optimal results, we recommend using it once a week!

Will this dry out my hair?

No! Our formula deeply hydrates and nourishes your hair while neutralizing brassiness.

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WHAT’S INSIDE? ONLY THE GOOD STUFF.

We’re serious about what goes into our products - cruelty-free, vegan and focused on
blending performance with hair health. Because why compromise when you can have it all

Key Ingredients & Benefits

No fluff— just the good stuff! We're serious about what goes into our products—cruelty-free, vegan and focused on blending performance with hair health. Because why compromise when you can have it all?

Hair Goodness

Hydrolyzed Pea Protein:

Hydrolyzed Pea Protein:

Helps to strengthen hair fibers and support hair elasticity.

Shea Butter

Shea Butter

Deeply moisturizes, softens, and imparts shine.

Coconut Oil

Coconut Oil

Helps to protect hair and visibly reduce frizz and breakage.

Jojoba Oil

Jojoba Oil

Aids in fighting dryness, breakage, and split ends.

Meadowfoam oil

Meadowfoam oil

Helps to prevent moisture loss, providing hydration for the hair and scalp.

Scalp Love

Aloe Leaf Juice

Aloe Leaf Juice

Delivers vitamins and minerals to help soothe the scalp and hydrate the hair.

Rosemary Oil

Rosemary Oil

Enhances scalp integrity, which may support hair growth.

Spearmint Oil

Spearmint Oil

Helps to balance the scalp.

Peppermint Oil

Peppermint Oil

Revitalizes the scalp with a cooling sensation.

Willow Bark Extract

Willow Bark Extract

Gently exfoliates the scalp.

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