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Black Velvet Color Depositing Treatment Mask

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Espresso Brown Color Depositing Treatment Mask

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Emerald Envy Color Depositing Treatment Mask

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Comparison of curly hair with and without daily conditioner over 3 weeks.
Comparison of curly hair with and without daily conditioner over 3 weeks.

Item is in stock

Royal Plum Color Depositing Treatment Mask

previously known as Purple for Brown Hair Coloring Conditioner

4.4
Rated 4.4 out of 5 stars
1,085 Reviews
Size8oz
$32.00
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Rendering loop-subscriptions
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Purchase Options
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$32.00
$32.00
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 Deliver every month
$32.00
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 Deliver every month
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$32.00
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 Deliver every month
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Product Details

Transform your hair with our Color Depositing Treatment Masks—the perfect way to refresh your hue while deeply nourishing every strand.

Our long-lasting, semi-permanent formula is enriched with natural oils like Jojoba and Coconut, delivering intense moisture for hair that feels irresistibly smooth, soft, and lustrously shiny. Designed for easy, failproof application, this gentle treatment helps you achieve vibrant, salon-quality results right at home.

Our deposit-only formula adds rich, vibrant color without compromising your hair's integrity. Packed with hair-loving ingredients, it keeps your strands looking and feeling their best.

Enjoy bold, beautiful color for 2-3 weeks.*

*Individual color results may vary.

Ingredients

Ingredients Water (Aqua, Eau), Cetearyl Alcohol, Propanediol, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Glycerin, Hydrolyzed Pea Protein, Butyrospermum Parkii (Shea) Butter, Argania Spinosa (Argan) Kernel Oil, Cocos Nucifera (Coconut) Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Ricinus Communis (Castor) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Mentha Spicata (Spearmint) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Salix Alba (Willow) Bark Extract, Equisetum Arvense (Horsetail) Extract, Guar Hydroxypropyltrimonium Chloride, Caprylic/Capric Triglyceride, Benzyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Citric Acid, Dehydroacetic Acid, Sodium Benzoate, Sodium Chloride, Sodium Salicylate, Potassium Sorbate, Carvone, Limonene, Basic Red 51, Basic Violet 2 (C.I. 42520), HC Blue 15.
We do our best to keep our website as up to date as possible. From time to time our formulas may change to improve performance or to meet evolving regulations. Because of this, the ingredient list shown here may differ from the ingredients on the product package you receive. For the most accurate and current information, please refer to the ingredient list on your product packaging.
How to use

With gloves, apply the Color Depositing Treatment Mask evenly to dry hair. Allow it to infuse for 10-15 minutes, embracing the transformation. Then thoroughly rinse your hair and scalp with warm water. For continually vibrant hues, make this ritual a weekly affair!

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Royal Plum Color Depositing Treatment Mask

$32.00

Styled On Instagram

SEE IT. LOVE IT. TRY IT.

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4.4
Rated 4.4 out of 5 stars
Based on 1,085 reviews
Write a Review (Opens in a new window)
1,085 reviews
  • IM
    Isla M.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? Yes
    Starting Shade Medium - Dark Brown
    Hair Texture Wavy
    Product Standouts Vibrant Color
    Age Under 18
    Rated 5 out of 5 stars
    3 minutes ago
    Super vibrant

    Perfectly vibrant purple! It also lasts a long time.

    Was this helpful?
  • TS
    Tina S.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? No
    Starting Shade Black
    Hair Texture Straight
    Product Standouts Good For Brown Hair
    Age 35-44
    Rated 5 out of 5 stars
    2 days ago
    All-Time Fav!

    Royal Plum is the reason I keep coming back. It's the first color I tried out and still my fav.

    I have very dark black hair, with some greys. I tried the Vibrant Purple, which doesn't work very well on my hair - doesn't show up on my black hair, and doesn't color my grey hair. Royal Plum works on both, and I always get compliments. :)

    Was this helpful?
  • KM
    Kate M.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Daily Conditioner
    I recommend this product
    Pre-Bleached? No
    Starting Shade Medium - Dark Brown
    Hair Texture Curly
    Product Standouts Good For Brown Hair, Vibrant Color, Easy To Use, Hydrates
    Age Under 18
    Rated 5 out of 5 stars
    2 days ago
    Vibrant color

    Works great on my daughter’s medium brown hair.

    Was this helpful?
  • AX
    Aarene X.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? No
    Starting Shade Light - Dark Gray
    Hair Texture Straight
    Product Standouts Vibrant Color, Easy To Use
    Age 55+
    Rated 5 out of 5 stars
    2 days ago
    Love this color!!

    This is the best purple.

    Was this helpful?
  • AP
    Ashley P.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? Yes
    Starting Shade Medium - Dark Brown
    Hair Texture Curly
    Product Standouts Vibrant Color, Boosts Shine, Hydrates , Curl Friendly, Easy To Use
    Age 25-34
    Rated 5 out of 5 stars
    3 days ago
    Amazing!

    I try not to dye my hair much because it strips my curls but using this helps keep my hair the shade I love all the time without the chemicals! I love it! 💜

    Was this helpful?

frequently asked questions

What does Royal Plum look like on different hair colors? (HERO)

On blonde hair, Royal Plum appears rich purple. On brown hair, it creates a soft violet sheen. On black hair, it appears as a cool undertone.

Will Royal Plum work on brown hair?

Yes, as a subtle violet tint.

Do I need bleach for Royal Plum?

Bleach is optional depending on desired intensity.

How vibrant is Royal Plum?

Moderately vibrant on light hair.

How long does Royal Plum last?

Fades gradually over several washes.

Does Royal Plum fade patchy?

No. It fades evenly.

Will Royal Plum stain?

Possible; gloves recommended.

Is Royal Plum damaging?

No. It is conditioning.

Is Royal Plum bold or soft?

Bold on blonde, soft on brunette.

How do I maintain Royal Plum?

Refresh with a purple Daily Conditioner.

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WHAT’S INSIDE? ONLY THE GOOD STUFF.

We’re serious about what goes into our products - cruelty-free, vegan and focused on
blending performance with hair health. Because why compromise when you can have it all

INSIDE THE MASK

Where healthy hair and real color meet.

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