This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

Subscribe & Save 10% ⚡️ Easy auto-delivery. Cancel anytime.

Free shipping on orders 55+

Cart 0

Congratulations! Your order qualifies for free shipping You are $55 away from free shipping.
No more products available for purchase

Products
Pair with
Subtotal Free
Shipping, taxes, and discount codes are calculated at checkout

Your Cart is Empty

Black Velvet Color Depositing Treatment Mask

Black Velvet Color Depositing Treatment Mask

$32.00

Cherry Chestnut Color Depositing Treatment Mask

Cherry Chestnut Color Depositing Treatment Mask

$32.00

Black Velvet Color Depositing Daily Conditioner

Black Velvet Color Depositing Daily Conditioner

4.5oz

$14.75

Chocolate Brown Color Depositing Daily Conditioner

Chocolate Brown Color Depositing Daily Conditioner

4.5oz

$14.75

Cosmic Cobalt Color Depositing Treatment Mask

Cosmic Cobalt Color Depositing Treatment Mask

$32.00

Espresso Brown Color Depositing Daily Conditioner

Espresso Brown Color Depositing Daily Conditioner

4.5oz

$14.75

Out of stock
Espresso Brown Color Depositing Treatment Mask

Espresso Brown Color Depositing Treatment Mask

$32.00

Emerald Envy Color Depositing Treatment Mask

Emerald Envy Color Depositing Treatment Mask

8oz

$32.00

Three women with purple hair and a close-up of a Royal Plum color depositing treatment mask.
Three women with purple hair and a close-up of a Royal Plum color depositing treatment mask.

Item is in stock

Royal Plum Color Depositing Daily Conditioner

previously known as Purple for Brown Hair Daily Conditioner

4.4
Rated 4.4 out of 5 stars
1,085 Reviews
Size4.5oz
$14.75
Rendering loop-subscriptions
$0.00 each
0.00
Purchase Options
Selling Plans
$14.75
$14.75
each
$14.75
$14.75
each
 Deliver every month
‍

Rendering loop-subscriptions
$0.00 each
0.00
Purchase Options
Selling Plans
$14.75
$14.75
each
$14.75
$14.75
each
 Deliver every month
‍

Not sure if this is right for you?

Take our quick quiz to find your match!

Product Details

Refresh your hair with our Color Depositing Daily Conditioners—the effortless way to keep your hue vibrant while nourishing every strand.

Enriched with natural oils like Jojoba and Coconut, our revitalizing formula rejuvenates your hair color, while providing weightless hydration and restoring luminosity. Perfect for everyday use to keep color bright or as an extra boost when your hair feels dull.

Our deposit-only formula adds rich, vibrant color without compromising your hair's integrity. Packed with hair-loving ingredients, it keeps your strands looking and feeling their best.

Enjoy refreshed, radiant color that lasts 3-5 days.*

*Individual color results may vary.
Ingredients

Ingredients: Water (Aqua, Eau), Cetearyl Alcohol, Propanediol, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Glycerin, Hydrolyzed Pea Protein, Butyrospermum Parkii (Shea) Butter, Cocos Nucifera (Coconut) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Mentha Spicata (Spearmint) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Salix Alba (Willow) Bark Extract, Guar Hydroxypropyltrimonium Chloride, Caprylic/Capric Triglyceride, Benzyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Citric Acid, Dehydroacetic Acid, Sodium Benzoate, Sodium Chloride, Sodium Salicylate, Potassium Sorbate, Carvone, Limonene, Basic Red 51, Basic Violet 2 (C.I. 42520), HC Blue 15.
We do our best to keep our website as up to date as possible. From time to time our formulas may change to improve performance or to meet evolving regulations. Because of this, the ingredient list shown here may differ from the ingredients on the product package you receive. For the most accurate and current information, please refer to the ingredient list on your product packaging.
How to use

After shampooing, apply the Color Depositing Daily Conditioner evenly to wet hair, or wherever you need a boost of color. Allow to infuse for 3-5 minutes, embracing the transformation. Then thoroughly rinse your hair and scalp with warm water. Use as frequently as you’d like for bold, revitalized color!

Free 30 Days Returns

Free shipping on orders over $55

 [{"variant_id":"41775401435201" , "metafield_value":""},{"variant_id":"42954686595137" , "metafield_value":""}]

Royal Plum Color Depositing Daily Conditioner

$14.75

Styled On Instagram

SEE IT. LOVE IT. TRY IT.

Add to cart
4.4
Rated 4.4 out of 5 stars
Based on 1,085 reviews
Write a Review (Opens in a new window)
1,085 reviews
  • IM
    Isla M.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? Yes
    Starting Shade Medium - Dark Brown
    Hair Texture Wavy
    Product Standouts Vibrant Color
    Age Under 18
    Rated 5 out of 5 stars
    3 minutes ago
    Super vibrant

    Perfectly vibrant purple! It also lasts a long time.

    Was this helpful?
  • TS
    Tina S.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? No
    Starting Shade Black
    Hair Texture Straight
    Product Standouts Good For Brown Hair
    Age 35-44
    Rated 5 out of 5 stars
    2 days ago
    All-Time Fav!

    Royal Plum is the reason I keep coming back. It's the first color I tried out and still my fav.

    I have very dark black hair, with some greys. I tried the Vibrant Purple, which doesn't work very well on my hair - doesn't show up on my black hair, and doesn't color my grey hair. Royal Plum works on both, and I always get compliments. :)

    Was this helpful?
  • KM
    Kate M.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Daily Conditioner
    I recommend this product
    Pre-Bleached? No
    Starting Shade Medium - Dark Brown
    Hair Texture Curly
    Product Standouts Good For Brown Hair, Vibrant Color, Easy To Use, Hydrates
    Age Under 18
    Rated 5 out of 5 stars
    2 days ago
    Vibrant color

    Works great on my daughter’s medium brown hair.

    Was this helpful?
  • AX
    Aarene X.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? No
    Starting Shade Light - Dark Gray
    Hair Texture Straight
    Product Standouts Vibrant Color, Easy To Use
    Age 55+
    Rated 5 out of 5 stars
    2 days ago
    Love this color!!

    This is the best purple.

    Was this helpful?
  • AP
    Ashley P.
    Verified Buyer
    Reviewing
    Royal Plum Color Depositing Treatment Mask
    I recommend this product
    Pre-Bleached? Yes
    Starting Shade Medium - Dark Brown
    Hair Texture Curly
    Product Standouts Vibrant Color, Boosts Shine, Hydrates , Curl Friendly, Easy To Use
    Age 25-34
    Rated 5 out of 5 stars
    3 days ago
    Amazing!

    I try not to dye my hair much because it strips my curls but using this helps keep my hair the shade I love all the time without the chemicals! I love it! 💜

    Was this helpful?

frequently asked questions

What does Royal Plum look like on different hair colors? (HERO)

Royal Plum deposits violet tones. On blonde hair it appears rich purple; on brown hair it adds a subtle plum sheen; on black hair it creates a cool undertone rather than bold color.

Will Royal Plum show on dark hair?

Yes, but results are subtle. Dark hair will show a cool violet tone rather than bright purple.

Can I use Royal Plum every day?

Yes. This conditioner is gentle enough for daily use.

How long do results from the Daily Conditioner last?

Results typically last 3–5 days and are refreshed with continued use.

How is this different from the Royal Plum mask?

The Daily Conditioner maintains tone, while the mask delivers deeper color payoff.

Does Royal Plum Daily Conditioner hydrate hair?

Yes. It conditions and moisturizes while depositing color.

Is Royal Plum safe for color-treated or sensitive hair?

Yes. It is vegan, sulfate-free, and cruelty-free.

Will Royal Plum stain my skin or pillowcase?

Minimal staining is possible. Rinse well and allow hair to dry fully before contact with fabrics.

Is Royal Plum bold or subtle?

Bold on blonde hair, subtle on darker hair.

How do I maintain Royal Plum color best?

Use this Daily Conditioner regularly and pair with the Royal Plum mask as needed.

Shop by Category

Deposit

Maintain

Tone

Care

makeup

Style

Sample

Tool

Shop by Desired Color

Pink

Red

Orange

Green

Blue

Purple

Silver

Brown

Black

WHAT’S INSIDE? ONLY THE GOOD STUFF.

We’re serious about what goes into our products - cruelty-free, vegan and focused on
blending performance with hair health. Because why compromise when you can have it all

INSIDE THE MASK

Where healthy hair and real color meet.

Plays well with

THE GLOSS: VIBRANCY REVIVING SHINE MASK

THE GLOSS: VIBRANCY REVIVING SHINE MASK

5.0
$15.00

    Trending Items

    Mystery Box

    Mystery Box

    5.0
    $91.00
    $22.75
    Remedy + Revitalizer

    Remedy + Revitalizer

    5.0
    $49.00
    $41.65
    Revitalizer + Gloss

    Revitalizer + Gloss

    5.0
    $37.00
    $31.45
    Remedy + Gloss

    Remedy + Gloss

    5.0
    $42.00
    $35.70
    Hair Color Starter Kit

    Hair Color Starter Kit

    5.0
    $42.00
    $31.50
    Color Mixing Bowl and Brush Kit

    Color Mixing Bowl and Brush Kit

    5.0
    $18.00
    Blue Lagoon Healthy Color Duo

    Blue Lagoon Healthy Color Duo

    5.0
    $47.00
    $33.00
    Cosmic Cobalt Healthy Color Duo

    Cosmic Cobalt Healthy Color Duo

    5.0
    $42.50
      '
      {"statementLink":"","footerHtml":"","hideMobile":false,"hideTrigger":false,"disableBgProcess":false,"language":"en","position":"left","leadColor":"#146ff8","triggerColor":"#146ff8","triggerRadius":"50%","triggerPositionX":"left","triggerPositionY":"bottom","triggerIcon":"people","triggerSize":"medium","triggerOffsetX":20,"triggerOffsetY":60,"mobile":{"triggerSize":"small","triggerPositionX":"left","triggerPositionY":"bottom","triggerOffsetX":10,"triggerOffsetY":48,"triggerRadius":"50%"}}