I have long medium to dark blonde hair and I used the Vibrant Pink Coloring Conditioner to create kind of an ombré effect from the middle to the end of my hair. I loved it! It showed up really well on my hair, lasted for a lot longer than I was expecting, and it was gorgeous when it faded. I noticed that if you stop using the product completely, you'll continue to have a very slight tinge of the color still in your hair, of course depending on your starting color and the color you put in. My hair is a sort of strawberry blonde, even after not using the product for about a month. It's a little bit pricey for me, but I like it and I plan on using oVertone again soon.