We get this question ALL the time.
Can I use the oVertone conditioners to dye my hair?
The answer - technically - is yes. BUT, there are some things to consider before using oVertone to color your hair.
Firstly, oVertone conditioners are NOT hair dye. They do not lift, lighten, or bleach your hair. This means that if you do not already have naturally blonde or pre-lightened hair, the color from your oVertone will only combine with what you've already got. oVertone always works best with pre-lightened or already dyed hair.
If you're working with medium brown hair, for example, our Extreme Red line will give you a beautiful mahogany tint. However, if you have medium brown hair and want to add our Extreme Purple, your hair will turn a darker shade of brown due to the purple mixing with the yellowish tones present in brown hair! Check out the photos below for examples: (You can also find strand test photos on the individual product pages!)
Blonde ladies - you're not out of the woods completely! Any shade of blonde darker than the very lightest platinum still contains an underlying yellow tint. This means that using Pastel Teal on naturally blonde hair may give you a greener result than you expected.
Our Extreme conditioners (and even the Vibrant ones) contain enough pigment to overcome a light blonde level of yellow tone, but if you plan to go with Pastel, take your naturally occurring pigment in to consideration.
Here's an idea of what you can expect with a handful of different starting hair colors and oVertone shades:
Got questions about mixing oVertone with your non-pre-colored hair? Tweet us @oVertoneColor or comment below and we'll help you out!